To segment contacts based on their campaign engagement information, follow the steps below:
Open the Single Customer View module and click Contact Segmentation.
Expand the node Campaign Engagement.
Open recency: Find customers based on how recently they last opened a campaign.
Click Recency: Find customers based on how recently they last clicked within a campaign.
Open Frequency: Find customers based on how frequently they've opened a campaign.
SMS Delivered Recency: How recently a customer was sent an SMS that was delivered successfully.