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Add the standard links to your campaigns

Including the standard links play a key role in giving your customers full control over their marketing preferences when they receive campaigns from you. The standard links include: Preference centre link, unsubscribe link and view online.

Fatma Abid avatar
Written by Fatma Abid
Updated over 3 weeks ago

To add the standard links to your campaigns, follow the below steps:

  1. From your campaign design, add a text box containing the needed wording to map the links to.

  2. Highlight the relevant text, then from the formatting bar, click the Insert/edit link

    icon.

  3. From the displayed box, select Standard Links and add the relevant links:

    • To add the preference centre link, select Preference Centre.

    • To add the unsubscribe link, select Unsubscribe.

    • To add the view online link, select View Online.

  4. Click Apply.

If you want to add your privacy policy link, as it's not a dynamic standard link, follow the steps below:

  1. Highlight the text related to the Privacy Policy call to action, then from the formatting bar, click the Insert/edit link icon.

  2. From the URL box, write your Privacy Policy link, then click Apply.

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