Skip to main content

Copy formatting tools

When you're writing an email for a campaign, you can change the formatting of the copy.

S
Written by Stephanie Desveaux
Updated over 3 weeks ago

When you're designing an email for a campaign, above the email draft are the formatting options that you can use to design your email copy:

  • Undo the last action.

  • Redo the last action.

πŸ€“Tip: The undo and redo buttons would be helpful if you were saving the updates you make on your design continuously.

  • Change the font, text size, or select pre-formatted text styles.

  • Bold text, italic text, underline text, strikethrough text.

  • Left, centre, right, or justified align text.

  • Line height and letter spacing.

  • Add bullet points.

  • add a numbered list.

  • Add or remove an indent on text.

  • Add a horizontal line.

  • Change the text colour.

  • Perform a spell check.

  • change the text capitalisation.

  • Insert a hyperlink: You can select to link to a:

    • URL hyperlink: To track unique links with Google Analytics, you can include UTM tracking. You can include three prebuilt links in the Standard Links tab:

      • A link for customers to view online, useful for creating a header.

      • An unsubscribe link.

      • A preference centre link, both useful for a footer.

    • Mailto: Email address link.

    • Tel: Telephone link.

    • Survey form: this is applicable only if you've purchased the survey module.

  • Remove a hyperlink.

  • Add personalised fields, such as first name, email address, title.

  • Add QR code for various values as required:

    • Email.

    • First Name.

    • Last Name.

    • Salutation Rules.

    • Title.

    • Voucher Code.

    • Voucher Expiry Date.

    • Voucher Prefix.

    • Voucher Start Date.

    • Voucher Suffix.

    • Voucher Value.

  • If you've purchased the Vouchers module, you'll also have:

    • Add voucher codes, the voucher codes can be in the form of:

      • Voucher Code: numeric or alphanumeric as set on the voucher offer.

      • QR Code.

      • Bar Code.

Did this answer your question?